Business Model Canvas - How to use it like a pro
The business model canvas is one of the most popular tools for innovators, business designers, entrepreneurs and start-ups around the world. It provides a clear view on how a business creates value and how it plans on capturing (part of) that value. But filling the various fields of the canvas is only the first step. The canvas' true potential is to show how everything is connected. In this post, we take a step back and answer 3 key questions that you should know about if you want to take full advantage of this popular framework.